In fulfilling this vision and mission, we fully commit to the following principles:
1. Because they are our reason for being, we should always accord our Clients with the highest attention in order to meet their needs and expectations.
2. Our most valued assets are our Staff so much so that we ensure that they are properly trained and equipped to perform their duties.
3. We honor the trust placed upon us by our Investors so that we must endeavor to maintain the viability and financial growth of the institution.
4. As we regard our Suppliers as business partners, we closely collaborate with them to continually improve on our products and services.
5. We consider our Competitors as drivers to compel us to continually improve on our standard operating practices and bring us always to the next higher plain of customer service.
6. Our Community is the environment and the society we operate in, and that we have an interest in contributing to its economic and social developments.